Market research by the Rover Group in the late 1980s suggested that Land Rover could enter the compact SUV market segment. In the early 1990s, the Rover Group had a restricted product development budget and looked for a partner to develop the project, which was codenamed CB40 (after Canley Building 40, where the concept was initially developed). Rover's then-partner Honda declined and chose to develop its own CR-V model that was launched in 1997.
Land Rover Freelander
Rover decided to go it alone with the CB40, using existing parts and components, as it had done with the MGF roadster. When BMW took over Rover Group in 1994, the CB40 project received the capital it needed to proceed.
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land rover freelander
The Freelander was launched in late 1997. It became Europe's best-selling four-wheel drive model until 2002.[citation needed] The last Freelanders in North America were sold as 2005 models.
Land Rover Freelander 2 2011
Land Rover Freelander grey
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Land rover freelander
Land Rover Freelander
Land Rover Freelander
Rover decided to go it alone with the CB40, using existing parts and components, as it had done with the MGF roadster. When BMW took over Rover Group in 1994, the CB40 project received the capital it needed to proceed.
land rover freelander
The Freelander was launched in late 1997. It became Europe's best-selling four-wheel drive model until 2002.[citation needed] The last Freelanders in North America were sold as 2005 models.
Land Rover Freelander 2 2011
Land Rover Freelander grey
Land rover freelander
Land Rover Freelander
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